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Tested Writing Methods

by Mike Murach
10 chapters, 256 pages, 101 figures
Published November 2023
ISBN 978-1-943873-11-1
Print: $25.00
eBook: $22.00
Print + eBook: $35.00

This book takes a top-down approach to writing that will teach you all the writing methods that you need for success on the job. What’s hard to believe is that most of these methods aren’t taught in high school or in college or in other books on writing...even though these are the methods that are used by professional writers.

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  • About this Book
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Who this book is for

This book is for anyone who writes on the job and wants to learn how to write better. In fact, although the focus of this book is on business writing, the tested methods in this book work for all types of non-fiction. To write well, you need to think and write from the top down, and that’s what this book shows you how to do.

What this book does

This book presents all of the tested writing methods that you need for success on the job with the emphasis on the methods that aren’t included in other books on writing. That’s why the two sections in this book will help you improve in ways that other books don’t even address.

In section 1, you’ll learn the tested writing methods. That includes how to use headings and subheadings to plan what you’re going to write and guide your readers...how to write paragraphs that sell your ideas...how to write sentences that are easy to read and understand...how to show the relationships between your paragraphs and sentences...how to write the first draft in record time...how to edit that first draft without “thrashing”...and when and how to use AI writing tools like ChatGPT to improve your writing.

In section 2, you’ll learn how to use the Microsoft Word features that every writer should use: templates and styles, the outline feature, and the spelling and grammar checker. If that seems out of place in a book on writing, it’s included because most writers don’t use these features, even though they will help you write faster and better. So if you use Word but aren’t using these features, this section will show you what you’re missing. And if you aren’t using Word, this section will show you why you should be.

What we mean by "tested" writing methods

To a large extent, writing has been treated as more of an art than a science. In business, though, you want your writing to be more science than art. You want your emails to communicate efficiently. You want your reports to draw the right conclusions and your proposals to get results. You want your marketing and web copy to sell your products and services. In short, you want your writing to get the intended results. And any writing that doesn’t do that is a waste of time...for both the writer and the reader.

So what we mean by the “tested” writing methods is that our publishing company has tested them on the job in the real world for more than 50 years. During those years, we used these methods to write dozens of books and to sell more than 1,000,000 copies of them. We also used these methods to write our emails, reports, proposals, procedure manuals, web copy, and more. From the start, the success of our company has depended 100% on how well we write...and we’ve used the methods in this book to do that writing.

When we started, though, we had to develop many of the writing methods ourselves. That’s because we couldn’t find anything useful in the dozens of books that we reviewed. That includes: How to plan what you’re going to write. How to use headings and subheadings to guide your readers. How to get the most from visuals. How to write the first draft. How to edit that first draft. And how to write effective paragraphs.

But when it came to writing sentences, there was voluminous information in other books on writing. The trouble is that there’s so much more to good writing than writing good sentences. In fact, your writing can fail dismally even if your sentences are carefully crafted.

So for writing sentences, we selected the best methods, tested them on the job, and improved them. Now, chapter 4 presents those methods in a single chapter from the top-down with the most important methods first.

How the tested writing methods will help you improve your writing

If you’re like most business writers, you don’t use effective writing methods. That’s why it’s so easy to improve. Here, for example, are some of the ways that our tested writing methods will help you improve.

  • You will do a better job of planning what you’re going to write.
  • Your headings and subheadings will guide your readers.
  • You will use visual aids whenever they can help you present ideas better than you can with text alone.
  • You will write the first draft faster than ever.
  • You will go from the first draft to the final draft in one editorial pass.
  • You will always know what to do next.
  • You will think carefully and critically at every step in the writing process.

Why you'll learn faster and better with this book

Like all our books, this one has features that you won’t find in competing books. Here are four of them:

  • This book presents a top-down approach to writing that starts with how to plan what you’re going to write and ends with how to use Word’s spelling and grammar checker to catch a final error or two. No other writing book is that comprehensive.
  • Above all, this book presents the writing methods that are either neglected or ignored in other writing books...especially, the methods used by professional writers.
  • This book not only shows you how to write better, but also how to write faster. That starts with planning and ends with writing the first draft just once, editing it just once, and proofreading it just once. That contrasts the write, edit, rewrite, and edit again approach to writing that we call “thrashing.”
  • This book also shows you how to use the word processing features for writers. Why include that in a book on writing? Because most writers don’t use these features, even though they will help you write faster and better.

View the table of contents for this book in a PDF: Table of Contents (PDF)

Click on any chapter title to display or hide its content.

Section 1 The tested writing methods

Chapter 1 How to use headings to plan short documents and guide your readers

How to use headings in short documents

Why you should use headings in your documents

Why you should use a heading plan to plan the headings

A three-step procedure for planning the headings

Related skills

How to choose the organization for a document

How to improve your headings and document titles

Chapter 2 How to use headings and subheadings to plan long documents

An introduction to the use of headings and subheadings

How headings and subheadings should guide your readers

Why you should use a heading plan to plan long documents

How to use a heading plan to plan long documents

Step 1: Select and sequence the topics

Step 2: Add and sequence the subtopics

Step 3: Convert the topic and subtopic names to headings and subheadings

Step 4: Analyze and improve the heading plan

How your heading plans will affect your writing

How better heading plans will lead to better writing

How poor heading plans will limit your effectiveness

The heading plans for three chapters in this book

Chapter 3 How to write paragraphs that sell your ideas

The principles of paragraphing

Principle 1: Start each paragraph with the idea of the paragraph

Principle 2: Put one and only one idea in each paragraph

Principle 3: Fully develop the idea of each paragraph

How to provide continuity between paragraphs and sentences

Use connecting words

Use subject and word repetition

Use pronouns and pointers

Use parallel structures

Three related skills

How to write introductory paragraphs like topic openers

How to write paragraphs that present lists

When and how to plan the paragraphs that you’re going to write

Chapter 4 How to write sentences that are easy to read and understand

What you should know about readability measurement

How to measure readability

What GL scores can’t measure

Four ways to improve readability

Simplify your sentences

Simplify your words and phrases

Use fewer words

Use four basic sentence structures

Three ways to say what you mean

Be specific and prescriptive

Use active voice

Avoid figurative language, trite language, and analogies

Two ways to improve your style

Write with a conversational style

Use some stylistic devices

Chapter 5 How to use visuals to enhance your writing

Six guidelines for using visuals

Plan the visuals before you start writing

If necessary, gather the visuals

Be sure that each visual enhances the document

Try to make each visual easy to understand

Be sure that each visual is honest

Use the text to get the full value from each visual

Two ways to include visuals in your documents

Embed the visuals

Treat the visuals as separate components

Chapter 6 How to write a good first draft in record time and edit it without “thrashing”

How to write the first draft in record time

Start the document from your heading plan

Start somewhere and keep going!

Write one good paragraph at a time

Insert the visuals as you write

If necessary, adjust the heading plan

How to edit without “thrashing”

Edit the first draft just once

If necessary, analyze the paragraphs

Proofread the edited document just once

Use your word processor to do some final checking

Related skills

How to write document introductions

How to write topic openers

How to format the headings and subheadings

How to use the standard proofreading marks

Chapter 7  When and how to use AI writing tools like ChatGPT

Introduction to AI writing and ChatGPT

An introduction to AI writing

How ChatGPT has taken AI writing to a new level

Two competing chatbots: Google Bard and Microsoft Bing

What ChatGPT can do

Chat

Parlor tricks

Write programming code

Present basic research

Write an essay or short report

What ChatGPT can't do

Write like a pro

Add new perspectives and analysis

Write comprehensive reports

How to use ChatGPT to improve your writing

Write prompts that get the intended results

Use ChatGPT for research...but do your own research too

Use ChatGPT for drafts...but enhance, edit, or ignore them

Section 2 The Microsoft Word features for writers

Chapter 8  How to use Word’s templates and styles

Basic concepts

Template concepts

Style concepts

How to use templates and styles

How to start a new document from a template

How to apply paragraph styles

When and how to use direct formatting

Other uses of the Styles pane

When and how to use the Office templates

How to create and modify styles

How to create a new style

How to modify a style

How to assign a shortcut key to a style

How to create or modify a template

How to create a template

How to modify a template

Related skills

How to add a table of contents to a template

How to update Word fields

How to create a custom ribbon tab or Quick Access Toolbar

Chapter 9  How to use Word’s outline feature

How to create and use an outline

How to start an outline

How to expand and collapse the headings in an outline

How to reorganize an outline

How to print an outline

Other uses of the outline feature

How to use Outline view as you write and edit

How to use Outline view to plan and organize your work

When and how to number the headings

Chapter 10  How to use Word’s spelling and grammar checker

Two ways to use the spelling and grammar checker

How to fix spelling and grammar errors as you type

How to run the spelling and grammar checker

How to get the readability statistics

How to set the spelling and grammar options

The basic spelling and grammar options

Other grammar options

A quick reference for grammar

Subject-verb agreement

Pronoun references, dangling modifiers, and misplaced words and phrases

Comma use

Capitalization and italics

Misspelled and misused words

Appendix

Appendix A How to download and install the reports and templates for this book

How to download and install the reports and templates for this book

Chapter 1: How to use headings to plan short documents and guide your readers

This first chapter in the book shows you how to use headings to plan short documents and guide your readers. That will quickly demonstrate that this book presents tested writing methods that you won’t find in other writing books or courses.

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Reports and Templates

If you want to experiment with the documents and templates that are used as examples in this book, this download lets you do that. It includes both RTF (Rich Text Format) and Word versions of these reports:

  • Why most eLearning fails
  • Is eLearning an opportunity for us?

The download also includes the two Word templates that are illustrated in chapter 8:

  • The basic Report template
  • The Report with TOC template

Appendix A shows how to download and install these files on both Windows and Mac systems.

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There are no book corrections that we know of at this time. But if you find any, please email us, and we’ll post any corrections that affect the technical accuracy of the book here. Thank you!

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